Privacy Policy
This Privacy Policy explains how we collect, use, and protect your personal details when you visit or make a purchase from our website, shopperchoiceguide.com (referred to as the “Site”).
Information We Collect
Whenever you visit our Site, we automatically gather certain information about your device. This includes details like your web browser type, IP address, time zone, and cookies stored on your device. While browsing, we may also collect data about:
The specific pages or products you view
The websites or search terms that led you to our Site
How you interact with our Site
We refer to this data as “Device Information.”
Technologies Used to Collect Device Information:
Cookies – Small data files stored on your device that may include an anonymous identifier. Learn more or disable cookies here: http://www.allaboutcookies.org.
Log Files – These record actions taking place on the Site, capturing data like your IP address, browser type, internet service provider, referring/exit pages, and timestamps.
Web Beacons, Tags & Pixels – These tools help track browsing behavior on our Site.
Order Information
When you make or attempt to make a purchase, we collect additional personal details, including:
Full Name
Billing and Shipping Address
Payment Information (e.g., credit card details or PayPal info)
Email Address
Phone Number
Together, we refer to both Device Information and Order Information as “Personal Information.”
How We Use Your Information
We primarily use the Order Information to process and fulfill any purchases made through our Site — this includes handling payments, shipping orders, and sending invoices or order confirmations.
We also use Order Information to:
Communicate with you
Screen orders for fraud or security risks
Share marketing or promotional content based on your preferences
Device Information helps us:
Detect potential fraud or security threats
Improve and optimize our website experience
Analyze customer interaction and browsing behavior
Evaluate marketing performance
Sharing Your Personal Information
We may share your Personal Information with trusted third-party services to help operate our Site effectively. For example:
Shopify powers our online store. Read Shopify’s privacy practices here: https://www.shopify.com/legal/privacy
Google Analytics helps us understand user behavior on our Site. Details on their data practices: https://www.google.com/intl/en/policies/privacy/. You can opt out here: https://tools.google.com/dlpage/gaoptout
We may also share information if required to comply with legal obligations, such as responding to court orders or requests from law enforcement.
Currency Conversion
By using our Site, you agree that third parties may process your IP address to determine your location for currency display purposes. A temporary session cookie is stored in your browser to ensure consistent currency settings throughout your visit. This cookie is removed once your browser is closed.
Targeted Advertising
We may use your Personal Information to deliver marketing or advertising messages tailored to your interests. Learn more about how targeted advertising works here: http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work
To opt out of certain targeted advertising services, visit: http://optout.aboutads.info/
Do Not Track
Please note that we do not modify our data collection or use practices when a “Do Not Track” signal is received from your browser.
Your Rights
If you are a resident of the European Economic Area (EEA), you have certain rights regarding your personal data, including access, correction, or deletion of your information. To exercise these rights, please contact us using the details below.
Additionally, please note that your data may be transferred outside Europe, including to Canada or the United States, for processing.
Data Retention
We retain your Order Information for our records unless and until you request its deletion.
Policy Updates
This Privacy Policy may be updated occasionally to reflect changes to our practices or for legal, operational, or regulatory reasons.
Minors
Our Site is intended for use by individuals aged 18 and above.
Contact Us
If you have any questions, concerns, or complaints about our privacy practices, feel free to contact us at:
Email: support@shopperchoiceguide.com